Thursday, July 3, 2014

XXI Final Work

Finally done with my final work and have already submitted it. Like a stone lifted off my shoulders, really.

Here it is:


Turns out that my final work is not much similar to my original idea. I couldn't figure out how to do that "spraying effect" and the impact of that wouldn't be big as it would be folded and readers won't notice it as much I guess. 

I used gradient for the background of the perfume because I want it to be the centre of attention. I adjusted the product according to the name of the product, Flower In The Air, (I thought this would make it more interesting). I did the logo myself, using rectangles and my own drawing of the flower. I also came up with a slogan for this perfume haha. The idea of the second page is linked to the slogan I came up with. As Kenzo's original advert for this perfume is, they showed Shu Qi dancing with a red umbrella in France. I thought having a red flower bed to replace that France background would be good too and that dancer is to show that you will be happy, wild and free just like the flowers when you smell this perfume. 

I'm proud of my work, though I struggled with Illustrator and Phtotoshop. Let's hope InDesign would be easier :) 

join me on my egd journey

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